Morgan & Morgan Coming to Texas

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Personal Injury giant Morgan & Morgan is expanding its offices to Texas.

Morgan & Morgan recently opened a Houston office in addition to adding location pages for Dallas and Austin. The Houston office location was added to the office locations page of the firm website January 6, the first sign that they are entering the Texas market.

The Morgan & Morgan Houston office is listed on Google Maps at 16255 Park Ten Pl., Suite 500, and is so new it still does not have a phone number listed as of the time of this writing.

The Florida-based firm, headed by founder John Morgan, has handled over 500,000 cases (since 2015), and recovered over $5 Billion for clients. Until now, Morgan has operated mainly on the East Coast, outside of one office in Los Angeles.

The Competition, Like Everything, is Bigger in Texas

According to The A-List, the 3 media markets in question total over $87 Million in advertising spend just accounting for the top 10 firms in each market. Texas personal injury firms like Jim Adler & Associates, Thompson Law, Thomas J. Henry and others top this year’s list.

Dallas-Ft. Worth: $34,780,386
Houston: $34,389,972
Austin: $18,066,048

An SEO Perspective

In the law firm SEO world, John Morgan’s site is one of the strongest, having amassed over 241,000 backlinks since it’s first launch waaaay back in 1996.

A quick analysis of personal injury lawyer searches in Google has the Morgan & Morgan site ranking as high as page 3 for queries related to Houston & Dallas. No small feat given the competition in those markets and that the offices have yet to be promoted online.

Stay tuned, as this article will be updated with new findings if we see them…